Doug Williams:

Doug Williams is the founder of Doug Williams and Associates (DWA). A results oriented business consultant Doug is experienced in designing and implementing strategic plans and business systems.
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7 Habits of Highly Effective Bloggers

Filed under: Blog Marketing — Doug Williams @ 4:51 am

This blog entry was posted on January 3, 2008.

Effective blogging uses many of the concepts from one of my favorite books: The Seven Habits of Highly Effective People by Steven Covey. These following seven habits help bloggers to be better business blog marketers.

  1. Blog proactively. By this I mean be a leader and an expert. This means thinking and acting ahead and not just reacting to situations. Let your personality out and be authentic and honest. Deliver content based on your principles and values.
  2. Blog with a plan in mind. Know the purpose of your blog and who your targeted audience is. Create a content plan that focuses on your niche market. Choose subjects and topics that will be especially interesting to your targeted readers.
  3. Put your plan into action. Write original interesting postings that focus on your targeted topics. Address the interests of your targeted audience. Use blog titles that catch the reader’s attention. Most of all stay focused.
  4. Think win-win. This is an important secret to personal and professional success. Encourage fellow bloggers; especially beginners give credit and links as often as possible. Give useful information to your readers and be liberal in giving helpful advice.
  5. Understand your readers. Make your blog interesting and easy to use for your targeted readers. Use your traffic statistics and the comments you receive as feedback on which topics create the most interest.
  6. Think collaboration. Blogging is a social media and is meant to involve people. Actively participate in commenting by leaving insightful and appropriate comments. Encourage comments and respond in a way that establishes relationship with your readers.
  7. Improve yourself. Blog regularly and set a regular time and place for blogging. Budget time as part of your schedule. Read other blogs regularly to generate ideas and to interact with others. Investigate new ideas and expand your understanding for personal growth.
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