Digg.com
Digg is a community-based popularity website that ranks articles based on popular opinion. Anyone can join and influence these results. News stories and websites are submitted by members, and then can be promoted to the front page through a user-based voting or ranking system. People can ignore or bury bad stories and promote good ones.
First launched in December of 2004 as an experiment, Digg was created by Kevin Rose, Owen Byrne and Jay Adelson. Digg started with the idea to use online polling as a way to know which news stores are the most important to readers and the idea has grown from there.
How it works
Any registered Digg member finds an article, video, or podcast online and submits it to Digg.com. As of March 2007, there were 1 million registered Digg members. This story immediately appears in “Upcoming Stories” where other members find it and if they “Digg it,” the story moves up in popularity.
Top stories move to the website front page. When it moves to the front page, there is a enormous surge in traffic as people go and see what the buzz is all about.
On the front page of Digg.com there is a list of postings and news stories where members can easily follow links to the postings, make comments and if they like it they can Digg it, or if they don’t, they can bury it.
Adding a “Digg” button to your blog makes it easy for registered Digg members to submit your blog posting and possibly turn the story you wrote into the next major breaking story. This can quickly reward business blog marketing posting with a large amount of large visitor traffic.