New sales leads are the lifeblood of any business. To grow your business and keep it healthy, you need a steady flow of new customers. Where will they come from? Here are 30 ways to generate new sales leads. Choose the ones that best fit your business.

1. Write a blog (business blog marketing).
2. Add a clear call to action on your website such as “Request a Quote”
3. Optimize your website for search traffic.
4. Advertise on the search engines (PPC advertising)
5. Advertise on other websites using affiliate marketing.
6. Become known as an expert in your market (build trust).
7. Cold calling
8. Telemarketing
9. Direct mail or sales letters
10. Use a follow-up tool such as a post card or note card
11. Email marketing
12. Communicate using email or printed newsletters
13. Trade shows
14. Speak regularly at business or trade events.
15. Be a guest speaker on a local radio or TV show.
16. Put on a seminar or workshop
17. Educational events through the telephone (teleseminars) or via the Web (webinars)
18. Write a whitepaper
19. Publish a book.
20. Print advertising (newspaper, magazines, trade journals)
21. Hand out business cards at every opportunity.
22. Purchase leads
23. Join a lead referral group
24. Be active in your local chamber of commerce.
25. Encourage referrals from current customers.
26. Encourage current customers to email questions, these are sales opportunities.
27. Have good business signs to bring in drive by traffic.
28. Customer complaints can, and should be treated as opportunities.
29. Hire independent sales rep firm.
30. Publish regular press releases

This entry was posted on Friday, September 21st, 2007 at 4:29 am and is filed under Business Consulting. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.