Doug Williams:

Doug Williams is the founder of Doug Williams and Associates (DWA). A results oriented business consultant Doug is experienced in designing and implementing strategic plans and business systems.
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10 ways to Increase Web Traffic

Filed under: SEO Strategies — Doug Williams @ 5:29 am

This blog entry was posted on March 27, 2009.

To grow your business and keep it healthy, you need a steady flow of new customers. Where will they come from? Here are 10 ideas that work.

  1. Organic SEO: Search Engine Optimization uses keywords in the text, headings, page names and META tags. Links from other relevant websites are another important factor.
  2. Pay per Click: Advertise on Google and other search engines to get almost instant results. These ads come up based on the keyword query and you pay each time someone click thru on your ad.
  3. Affiliate Marketing: Advertise on other relevant websites and you pay the website owner each time a referral purchases or takes a particular action such as signing up.
  4. Article Writing: Write and publish educational articles and place them on article syndication sites. Other web site owners can publish them on their web sites. Links in the bottom resource box will lead interested people to your website.
  5. Blogging: Blog marketing attracts readers. Blog regularly about related topics your targeted customer is interested in. Include links back to your website.
  6. Social Networks: Set up profiles at popular social networking sites like LinkedIn, Facebook, MySpace , etc.
  7. Forums: Participate in online forums as an expert. You get to promote your business “quietly” in your signature line.
  8. Promo Items: Purchase things like pens or stress balls with your Web site name and URL on them and give them away at trade shows and industry events.
  9. Video: Setup viral video about your company, products and upload them on to a video network site.
  10. Free Offer: Offer a free ebook on your site. Give away a free report or analysis. Promote this on the social networks or in emails.

Tip- If you offer something for free, collect email addresses. Create an autoresponder campaign to send a series of educational emails around the same topic. This allows you to help interested visitors and keep “top of mind awareness” with them. They will think of you first when they are ready to buy.

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Related posts:

  1. 20 Ways to Promote Your Website for More Website Traffic
  2. How to Get More Website Traffic
  3. Two Ways to Increase Web Traffic
  4. Use Social Bookmarking to Increase Website Traffic
  5. 43 Proven Ways to Generate Sales Leads

6 Comments »

  1. What sort of response do you get from the social networking approach, is it actually making any bricks and morter businesses any money? or is it just making lots of noise.

    I hear a lot of things about twitter but how much business is actually done .

    Comment by steve morris — March 27, 2009 @ 8:42 am

  2. Steve,
    Social networking and social media forges relationships. It is not about getting business directly. I do regular business with people who read my blog. Many will come and ask for help or advice and sometimes that turns into doing work.

    I am not very active on the social networks so I see no real business from that.

    Comment by Doug Williams — March 27, 2009 @ 8:49 am

  3. Great information, I always enjoy reading other blogs, with great information about SEO and Marketing! Keep them coming Doug. I believe social networking is a great tool, and that it should be taken advantage of.

    If you would like some other great information and my two cents on getting started with freelancing and freelance marketing, feel free to check out my blog:
    Jonny T Designs

    Thanks

    Jonny T.

    Jonny T Designs

    Comment by Jonny T — March 27, 2009 @ 10:08 am

  4. Blogging and article marketing are two things that always get attention. But these tools cannot be perfected overnight, as these initiatives take time.

    Comment by Justin Brooke — March 27, 2009 @ 5:49 pm

  5. I get nothing from social networking :(

    Comment by Jonny — February 24, 2010 @ 3:33 am

  6. Jonny,
    Think of social networking like you are attending a party. If you talk and you are being ignored, then there is generally a reason. Perhaps what you are saying is not interesting to others who are there. Perhaps it is the message or maybe it is the wrong group?

    Comment by Doug Williams — February 24, 2010 @ 6:23 am

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