3D landscaping software company Idea Spectrum has moved from being a new player to the market leader in just 3 years. We would like to take credit for their success with our web design, PHP web development and search engine optimization work, but the fact is that Idea Spectrum has simply produced a superior product.

Idea Spectrum produces 3D landscape software for both the home owner as well as the landscape designer. They produce 3 versions of their software that ranges in price from $60 to $100. The Pro version, Realtime Landscaping Pro, has an extensive plant library designed to show realistic 3D models of what the finished landscaping will be like.

Jim Napier, President and chief developer, is a former Microsoft animation engineer. Earlier in his career, Jim produced popular home design software such as FloorPlan Plus 3D. Jim started his company with his first landscape design program Watergarden Studio. Since then he has come out with a range of high power yet easy to use home landscaping programs.

Our goal was to produce a professional web presence that would allow them to sell and deliver their software completely online in an automatic ecommerce mode. Web development included a custom order wizard with serial number generation and rotating testimonials on their home page. Graphics required extensive photo galleries to show off their design capabilities.

Search engine optimization was one of the most critical requirements and having a great position on Google for terms such as “landscape design software” and “landscaping software”. They are now #2 for both these terms. They also enjoy number one rankings on Google for terms like home landscaping software, 3d landscape design, and 3d landscape software. More SEO results. This has allowed them to greatly reduce their PPC campaigns while greatly increasing sales.

What’s next? Doug Williams and Associates will be assisting with additional marketing and promotional campaigns as they continue to grow and add more software products.

This entry was posted on Tuesday, June 26th, 2007 at 7:46 pm and is filed under Internet Marketing, SEO Strategies, Success Stories. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.