Doug Williams:

Doug Williams is the founder of Doug Williams and Associates (DWA). A results oriented business consultant Doug is experienced in designing and implementing strategic plans and business systems.
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BLIF Marketing: Zero Cost Small Business Marketing

Filed under: BLIF Marketing, Social Media Marketing — Doug Williams @ 6:20 am

This blog entry was posted on April 4, 2008.

BLIF marketing is an acronym for Blogging, LinkedIn, and Facebook marketing. BLIF marketing is the basis for small businesses to market themselves on a zero dollars per day marketing budget. It is now possible to market your business without spending any money.

BLIF marketing allows business to focus on the three high yield strategies from social media. Each of these can be done for free and the only investment required is time to learn and use these tools.

BLIF Marketing = Blogging + LinkedIn + Facebook Marketing

  1. Blogging is the branding element. Build up a readership, establish yourself as the authority in your niche and reach new prospects.
  2. LinkedIn is the professional networking element where you establish a broad network of business relationships.
  3. Facebook is the social networking piece and works at a more personal interaction level. Facebook is about building relationships.

BLIF marketing is a free marketing strategy that is designed for small businesses and hobby businesses where there is no marketing budget available. Even without marketing dollars, it is possible to build and grow a thriving business. Businesses can do this without spending one dollar on marketing.

Are there other areas of social media that can be used? Of course! But the premise of BLIF marketing is to establish a core strategies that can become the social media marketing foundation.

There is a blog set-up that only focuses on BLIF marketing and how businesses can use it. The one over riding principle is that all marketing must be able to be implemented without spending even one dollar.

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1 Comment »

  1. [...] Marketing is Designed for Small Businesses BLIF marketing stands for Blogging, LinkedIn, and Facebook marketing. It uses three pillars of social media [...]

    Pingback by Blif Marketing is Designed for Small Businesses « BLIF Marketing Blog — April 9, 2008 @ 6:35 am

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